I absolutely love, love, LOVE the new improved Downy!
It is supposed to smell fresh for a week.
Well, I washed all of our throws, preparing for our chilly Michigan fall.
It has been TWO weeks and every time I grab one I can still smell it.......aahhhhh. I think I put a little extra in now just because it smells so good.
Now if they would just come out with a carpet freshener. Hey...that reminds me! I have throw rugs I can wash! Yea!!!!!
FYI TIP....I have used liquid fabric softener mixed with water in my potpourri burner
Freshens the whole house. It smells like you have been doing laundry all day..LOL!